Colin Hall
Aspiring Marketing Professional
Digital Marketing • Social Media • Content Strategy • Analytics • Branding
Building my path in marketing
Hey! I'm Colin — a marketing student at Montclair State University in New Jersey. I'm passionate about digital marketing, social media strategy, and building brands that actually connect with people.
Through my coursework and projects, I've developed hands-on skills in content creation, email marketing, media planning, and audience research. I love figuring out what makes people tick and turning that into campaigns that get real results.
Where I'm Headed
Sales Broker
Working at one of the major stock firms — combining marketing strategy with the fast-paced world of finance.
Rehab & Recovery
Starting as a rehab assistant to gain real-world experience — with the long-term goal of building an entrepreneurial solution to help people overcome addiction.
I've already started building — check out my entrepreneurial project:
ascend60.lovable.appFind me on LinkedIn
Colin Hall
Student at Montclair State University
Aspiring Marketing Professional | Digital Marketing & Social Media | Content Strategy, Analytics, Branding
From classroom to real impact
I'm looking to start my career where I can genuinely help people. This role connects directly to my long-term goal of solving addiction through entrepreneurship.
Recovery Specialist
Beth Israel Lahey Health Behavioral Services
This role involves providing direct support to individuals recovering from drug and alcohol addiction. Responsibilities include helping clients with daily living, supporting their participation in recovery programs, and working with clinical staff on treatment plans. It's part of the largest nonprofit addiction recovery network in the region.
View Full PostingWhy This Role?
This isn't just a job to me — it's the first step toward something bigger. I want to understand addiction recovery from the ground level so that someday I can build solutions that actually work. You can't solve a problem you don't deeply understand.
The Bigger Picture
My marketing skills and entrepreneurial mindset aren't separate from this path — they're part of it. Hands-on experience in recovery work, combined with marketing strategy and branding know-how, is how I plan to build something meaningful in this space.
Skills That Transfer
- • Brand storytelling → Patient empathy
- • Audience research → Understanding needs
- • Campaign strategy → Program planning
- • Content creation → Community building
Projects that show what I can do
These three projects span different industries and marketing channels — from a children's app to clean beauty to horror film marketing.
Slumby App
A children's bedtime and sleep aid app that uses calming stories and audio to help little kids fall asleep. The campaign centers on a heartwarming "Mama Bear and cubs" story — positioning the app as the modern parent's secret weapon against bedtime battles.
What I Improved
Refined the target audience to focus specifically on first-time parents aged 20–26
Improved the social media strategy with platform-specific content for Instagram and TikTok
Added more engaging content like a three-act animated short concept with a Mama Bear narrative
Created a detailed 30-second TikTok script with exact timestamps and trending audio hooks
Included a thoughtful reflection on AI usage — what it helped with and where it fell short
Skills Demonstrated
"Because bedtime isn't just about sleep... It's about peace."